The Deputy General Manager – Marketing will be responsible for developing and executing strategic marketing initiatives to strengthen brand positioning, enhance consumer engagement, and drive market share growth in the FMCG sector. The role involves overseeing brand management, product marketing, integrated marketing campaigns, digital marketing, media planning, and consumer research to achieve business objectives. The DGM – Marketing will collaborate closely with sales, product development, and other cross-functional teams to ensure effective marketing execution, optimize budgets, and identify new business opportunities. The role also requires leading and mentoring the marketing team, monitoring market trends and competitor activities, and driving innovative marketing strategies to strengthen brand equity and support sustainable business growth.